Hieronder een interview met Ajit Naru (geboren in Mombassa, jarenlang veeteelt onderzoeker in India en nu werkzaam voor de Global Forum for Agricultural Research - gebaseerd in FAO-Rome) en Jacqueline Nyagahima (communicatie specialist Uganda).
Ajit Maru explains why FARA needs a communication strategy. It is one of the steps to improve an organisation.
Jacqueline reflects on the usefullness of the Outcome Mapping concepts such as Boarder partners, Outcome markers and Progress markers for a communication strategy ; she trusts FARA can now better finetune the targets ; she thinks this approach is also usefull for ASARECA.
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